22 548 774Trees planted

Issey Miyake's unconditional respect for the essential fuels its desire to create and inspire, with a sense of responsibility.

Born in 2022, the EAUX DE NATURE collection embodies this vision with their eco-conceived packaging and sustainable fragrances. 

In 2024, the new EAUX DE NATURE, L’Eau d’Issey Solar Violet and L’Eau d’Issey pour Homme Solar Lavender, inspired by the encounter between water and nature, goes a step further with fragrance made with more than 90%* of natural origin ingredients, natural origin and responsibly-sourced violet and lavender, and no BHT & UV-filters*.

Efforts are also made on the packaging with both fragrances featuring:
1. 100% wooden caps from European sustainably managed forests, a plastic free innovation to decrease the carbon footprint of our fragrance
2. 20% PCR recycled glass for our bottles
3. Outerpacks from sustainably managed forests (FSC) 

In 2024, Issey Miyake Parfums further commits. 
Thanks to Reforest’Action, Issey Miyake Parfums will offer the possibility to plant a tree after a purchase. 

The world's forests are being severely degraded, including those in Europe. It is vital to restore these ecosystems in order to fight global warming and the erosion of biodiversity. 

*tbc, still in development

Check out our forests on the map :

  • Project in progress
  • Closed project
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Project benefits

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They take part to the projects

Number of Reforest'actors :34

Description

Photos of the projects