**Reforest'Action's expertise in developing projects certified by international carbon standards is based on a dedicated team with complementary skills, specialized know-how and specific experience in each field.** 

**A close synergy is at work between our engineering skills in the field, our experience in raising financing and providing tailor-made support for investors, and our financial and legal expertise in the service of robust governance. In this way, we collectively ensure that our nature-based carbon sequestration projects meet the most stringent integrity criteria, to support both the needs of investors and the requirements of carbon certification.** 

**Meet 5 of the key profiles who make up this combined expertise, and who contribute to making Reforest'Action one of the most recognized and reliable players in the voluntary carbon market today.**


## Developing sequestration projects while maximizing fundamental benefits

### Sabrina, Senior Carbon Project Manager

High-integrity carbon sequestration projects aim not only to create carbon sinks, but also to maximize environmental and socio-economic impacts on local communities, while identifying potential risks associated with each project and ensuring their mitigation.

As Senior Carbon Project Manager, Sabrina is responsible for developing carbon sequestration projects, particularly in Africa and Southeast Asia. From the origination of potential projects to their design, coordination, monitoring, and mitigation of related risks, her engineering expertise is used to develop projects with a robust, sustainable design that is adapted to local issues.
 
One of the key aspects of her role is finding trusted partners in the field and establishing close, long-lasting working relationships between Reforest'Action and local project implementers, which is essential for developing high-integrity projects. Thanks to her experience in designing agroforestry and reforestation projects in tropical areas, Sabrina brings a more global vision to the teams in the field, which maximizes the fundamental social and environmental benefits generated by the projects, aligns their design with the various certification standards, fine-tunes project objectives to take into account investor expectations, and ensures financial balance through ongoing budget management.

Because project monitoring is essential, Sabrina also co-develops and oversees monitoring plans in collaboration with project implementers. This monitoring involves both operational monitoring, to ensure the effectiveness of operations in the field, and impact monitoring, to ensure that the objectives set for the selected fundamental benefits are achieved, particularly within the four pillars of impact defined by Reforest'Action: climate, biodiversity, soil and water systems, and the socio-economic sphere. The underlying objective of this initial monitoring is to enable local communities, in the medium term, to take ownership of the project and benefit from the establishment of sustainable governance, as well as a system for the equitable distribution of monetary and non-monetary benefits among the project's stakeholders (benefit sharing).

Sabrina is also responsible for the entire certification process for the projects she develops. Her ongoing monitoring of market conditions, major international agreements and the position of governments on the regulatory framework for the carbon market is complemented by her in-depth knowledge of standards, methodologies, eligibility criteria and additionality, which enables her to save time and target the right carbon certification framework in line with investors' needs from the project feasibility study stage.

![Sabrina-Giorgi.jpg](https://backoffice.reforestaction.com/uploads/Sabrina_Giorgi_b21702ac75.jpg)

## Maintain in-depth knowledge of the field to optimize permanence
 

### Hugo, Remote sensing & GIS Analyst

Maximizing project permanence is a crucial issue in large-scale ecosystem restoration. It is essential to analyze and understand the specific challenges and risks of the project area, as these factors directly influence the sustainability of the activities implemented, the achievement of the expected impacts, and the return on financial investments. 

As a remote sensing and geomatics (GIS) analyst, Hugo carries out continuous analyses of the project area and the local context prior to the development of each project, as well as during their implementation and long-term monitoring phase.

He creates various maps that enable him to acquire and maintain in-depth knowledge of the landscape matrix and the challenges of the project area, using remote sensing data: biome maps, administrative maps, forest cover connectivity maps, land use maps, vegetation indices, biomass density indices, etc.
 
Hugo also conducts geospatial analyses to demonstrate the absence of risks (deforestation, fires, floods, etc.) in the project area, or to study potential risks in order to better mitigate them as part of a mitigation plan. All of this remote sensing and geomatics work is therefore crucial to contextualize the project, understand the specific challenges of its ecosystem type, and optimize the permanence of the restored ecosystems.
 
Hugo's expertise is also applied to the regular monitoring of the project's control plots, on which the reference scenario is based, in order to take into account their natural evolution over time. This benchmark performance protocol thus ensures a dynamic, rather than static, reference scenario, in line with the new VM 0047 certification methodology of the Verra standard. Regular updating of the baseline, compared to the project scenario, allows for greater rigor and accuracy in assessing the impacts generated by the project, and thus constitutes a valuable tool for project design and monitoring, increasing the effectiveness of our activities and providing even greater transparency to investors in terms of results.

![Hugo-Treuil-Dussouet-2.jpg](https://backoffice.reforestaction.com/uploads/Hugo_Treuil_Dussouet_2_c4cbfb3ed3.jpg)

## Supporting investors in securing high-integrity carbon credits

### Flora, Senior Carbon Sales Advisor

Nature-based solutions account for one-third of the mitigation efforts needed to combat climate change. Investing in nature-based sequestration projects, which offer multiple co-benefits, allows companies and other types of financial actors to diversify their investment strategies while strengthening the quality and credibility of their climate claims and addressing urgent environmental and social challenges.

As such, Flora, as Senior Carbon Sales Advisor, works with companies that are required, under the SBTi's Net Zero Standard, to reduce their emissions by at least 90% by 2050, as well as natural capital investment funds that bring together various investors who have committed funds to finance sequestration projects and purchase carbon credits (Carbon Dioxide Removal - CDR).

Flora supports investors throughout the process of selecting and financing a certified project – understanding the client's needs, formulating legal, technical and financial proposals tailored to those needs in a co-construction approach, managing the technical, legal and financial due diligence processes in conjunction with Reforest'Action's in-house teams of experts, and more. All of these challenges are addressed by its in-depth knowledge of the voluntary carbon market and high-integrity carbon sequestration criteria. Flora thus builds a relationship of trust with investors and works directly with them on various aspects of project design to enable them to align it with their ESG objectives.

It also guides companies in anticipating their climate strategy and securing the credits they will need in the medium term to generate multiple environmental and social impacts and meet the expectations of their stakeholders and consumers, both within and outside their value chains.

![Flora-Calandre.jpg](https://backoffice.reforestaction.com/uploads/Flora_Calandre_49edbe2979.jpg)

## Implementing robust governance to ensure transparency, fairness, and traceability

### Louis, Carbon Finance Manager

For climate action to meet market quality requirements, it is essential that all stakeholders align on principles of transparency, traceability, equitable value distribution, and inclusive decision-making. 

Louis, Carbon Finance Manager at Reforest'Action, has responsibilities in several areas of financial expertise. From the project structuring phase, he supports the operational teams in developing a 30-year business plan, which he then monitors financially throughout the project's lifetime by maintaining a solid three-way relationship between Reforest'Action, the investor, and the project implementer in the field. 

Louis also supports the commercial development of projects based on demand and market conditions. From calculating key performance indicators (KPIs) to due diligence processes during the pre-financing phase of a project, his expertise ensures the transparency and traceability of the data collected. At the same time, he works closely with the legal department to support the financial structuring of the project and the drafting of financing agreements.
 
Louis' financial expertise is also essential in designing and proposing innovative investment models, whether to enable investors to secure carbon credits ex-ante through forward purchase agreements (offtake), to directly finance a nature-based carbon sequestration project, or to spread risk through a diversified portfolio strategy.

Because high-integrity project governance requires clear and accessible reporting on cost allocation and benefit distribution, Louis also helps develop optimal transparency in project auditing and financial reporting to investors throughout the project lifecycle.

![Louis-Carre.jpg](https://backoffice.reforestaction.com/uploads/Louis_Carre_6ef06c8112.jpg)

### Valentin, Head of Legal & Risks Management

Working closely with Reforest'Action's operational, commercial, and financial departments, Valentin holds the key position of Head of Legal & Risk Management, thanks to the legal expertise he has acquired throughout his career in audit firms and financial institutions.

One of the main pillars of his role is to ensure compliance with the highest standards, as required by investors throughout their supply chain (combating illegal labor and child labor, money laundering and terrorist financing, fraud and corruption, etc.). He provides training to Reforest'Action teams and develops all compliance procedures for our stakeholders. Valentin also contributes to the ongoing mapping of risks identified for each project and to the development of mitigation plans.

On the legal front, Valentin handles all customized contract coordination with investors and Reforest'Action's various stakeholders, and oversees the creation of local legal structures, where necessary, to ensure the proper receipt of carbon credits and close monitoring of projects in the field. He thus ensures the legal security of the services required by our investors.

![Valentin-Thomas.jpg](https://backoffice.reforestaction.com/uploads/Valentin_Thomas_345142a877.jpg)

**By choosing to work with Sabrina, Hugo, Flora, Louis, Valentin, and the entire Reforest'Action team, you are choosing to secure your investments, reduce risk, and strengthen your impact on the climate, biodiversity, and local communities through nature-based, high-integrity carbon sequestration projects. Reforest'Action offers a diversified portfolio of projects that can be tailored to multiple investment models to best fit your climate strategy. [Contact one of our experts to discuss your needs.](https://www.reforestaction.com/en/contact)**


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Our combined expertise at the service of climate solutions: 5 key profiles

The urgency to act is greater than ever. We are already feeling the devastating effects of a warming planet, with record temperatures, extreme weather events, and rising sea levels. While climate finance remains far below the estimated USD 7.4 trillion required on average each year through 2030* to stay within the 1.5°C pathway, the call to strengthen corporate ambitions has never been more critical.

_*Source: Climate Policy Initiative (CPI), 2023_

[![Climate solutions Overview 2_schema1.jpg](https://backoffice.reforestaction.com/uploads/Climate_solutions_Overview_2_schema1_7720ff97d1.jpg)](https://info.reforestaction.com/guide-2-cs-social-media-en)

As regulatory pressure intensifies and expectations for corporate climate accountability rise, the Voluntary Carbon Market is approaching a growing imbalance: rising demand is outpacing the supply of high-quality credits. This is especially true for credits originating from nature-based Carbon Dioxide Removal (CDR) projects. Such market dynamics should encourage organization worldwide to accelerate progress on their climate goals by securing high-quality removal credits. 

**Is your company ready to develop a future-proof carbon offset strategy that harnesses the full potential of Nature-based Solutions? Below are three compelling reasons to start planning now.**

## REASON #1 Corporate ESG commitments are tightening, deadlines are approaching

### Fitting CDR carbon credits into your compliance strategy 

Regulatory frameworks are becoming stricter, evolving toward greater clarity and usability, and pushing businesses to evaluate their environmental and social impact across the entire value chain. But reducing emissions across operations presents a complex challenge, particularly for carbon-intensive industries where low-emission technologies may still be inaccessible or cost-prohibitive. That is why carbon finance, and the Voluntary Carbon Market, are valuable tools within a company’s broader climate strategy. While not a substitute for rapid decarbonization, Carbon Dioxide Removal (CDR) offers an effective way to offset unavoidable emissions and meet regulatory compliance. 

### Keeping pace with net zero targets

One of the clearest examples of mitigation pressure is the SBTi’s Net-Zero Standard, which requires companies to cut emissions by at least 90% by 2050. Since 2022, more than 1,100 business have had their commitments verified according to the standard of the Science Based targets Initiative. With 2030 approaching, businesses can use the SBTi’s Beyond Value Chain Mitigation (BVCM) guidance to build CDR strategies now. BVCM encourages investment in carbon removal and reduction outside the value chain as a meaningful interim step to protect carbon sinks and advance global climate goals.

SBTi research (2023) found BVCM to be the top reason companies purchase and retire carbon credits. As it works on the next version of its Net-Zero Standard, the SBTi is also assessing the role of carbon credits and other environmental attributes in tracking progress or exceeding core targets.

## REASON #2 Demand for high-quality carbon credits will surge, supply won’t keep up 

### Preparing for rising demand and prices

The Voluntary Carbon Market is rapidly evolving as it scales, with standards and projects being financed continuously improving. This progress reflects a healthy, growing market. Experts predict that supply from high-integrity carbon projects will remain constrained until investments scale up to support new projects. On the contrary, as we approach 2030, various factors indicate that demand for high-quality credits will surge. In short, global demand is expected to exceed supply, driving up prices and impacting availability.

[![Climate solutions Overview 2_schema3.jpg](https://backoffice.reforestaction.com/uploads/Climate_solutions_Overview_2_schema3_577cb79f92.jpg)](https://info.reforestaction.com/guide-2-cs-social-media-en)

**Key drivers of demand for high-quality CDR include:**

- **ESG pressure:** With over 6,000 companies now committed to science-based targets, and SBTi updates underway, demand for high-quality carbon removals will grow as firms seek to close emissions gaps ahead of 2030 and 2050.

- **CORSIA compliance scheme:** As the aviation compliance scheme CORSIA enters its mandatory phase in 2027, airlines must scale up credit purchases. Projected demand could exceed 100 million credits**, reinforcing the voluntary market.

- **Article 6.4 mechanism:** The Paris Agreement Crediting MECHANISM (PACM) will enable global trading of A6.4ERs, with carbon removals at its core, raising standards and driving volume in the voluntary market.

- **Financial market integration:** Carbon credits are being embedded into green bonds and structured finance, shifting them from speculative to strategic long-term assets and boosting market stability.

- **National policies:** Updated country NDCs*** will push companies toward carbon credit investments to stay ahead of national compliance risks. In parallel, Article 6.2, enabling credit trading between countries, will expand international demand.

_*Source: SBTi Monitoring Report 2023_
_**Source: Abatable’s Voluntary Carbon Market Developer Overview, 2023-2024 report_
_***NDC: Nationally Determined Contribution _

### Understanding key trends that shape the market

1. **Quality, the new imperative:** Buyers must prioritize high-quality carbon credits to ensure their investments remain credible and impactful. The trust gap has driven the rise of stricter quality benchmarks. As a matter of fact, the Core Carbon Principles (CCPs) led by the ICVCM* has begun approving carbon credit categories eligible for the CCP label, ensuring credits deliver real, additional, and verifiable impacts for the climate, biodiversity, and local communities. 

2. **New investment approaches:** Major companies like Microsoft and Meta have demonstrated new ways to engage in high-quality CDR projects with minimal operational risk. Given the limited availability of high-integrity credits on the spot market, offtake contracts have emerged as key indicators of demand for nature-based CDR. In 2024, 0.16 (million tons) high-durability credits were retired on the spot market, versus 6.4 Mt in pre-purchases and offtakes**. 

3. **A shift no NbS removals:** Removals are expected to grow faster than reduction credits, potentially accounting for two thirds of the Voluntary Carbon Market value by 2050***. Nature-based credits still dominate the current CDR supply, making up 98% of total CDR issued between 2022 and 2024. Symbiosis Coalition has become the first advance market commitment focused on nature-based CDR, highlighting the urgency of securing high-quality carbon removal credits now. 

_*ICVCM: Integrity Council for the Voluntary Carbon Market_
_**Source: Carbon Direct, 2024 State of the Voluntary Carbon Market_
_***Source: MSCI Carbon Markets' projections, Data as of Nov. 30, 2024_

## REASON #3 Not all removals are equal, nature-positive investments matter now 

### Scaling up investment to meet growing demand

[High-integrity NbS](https://www.reforestaction.com/en/magazine/what-are-nature-based-solutions) encompass a range of project types, such as Afforestation, Reforestation, and Revegetation (ARR), Agroforestry, Improved Forest Management (IFM), Improved Agricultural Land Management (IALM), and Wetlands Restoration and Conservation (Blue Carbon). All together, they represent an emerging area of finance with the potential to provide up to a third of climate mitigation needs by 2030 (UNEP, 2023). 

[![Climate solutions Overview 2_schema4.jpg](https://backoffice.reforestaction.com/uploads/Climate_solutions_Overview_2_schema4_523401adaa.jpg)](https://info.reforestaction.com/guide-2-cs-social-media-en)

Far greater investment is needed to prevent a prolonged shortage, support corporate climate goals, and scale NbS removals to the billions of tons required for 1.5°C scenario alignment. By investing in nature-based carbon credit, which are ready to scale today, you can meet emerging compliance requirements, manage risk proactively, and position your company as a climate leader in the transition to net zero. 

### Highlighting the unique strengths of Nature-based Solutions 

High-integrity NbS offer key advantages over engineered carbon capture. They can support both mitigation and adaptation, while addressing multiple crises and delivering positive impacts on communities and ecosystems, aligned with the Sustainable Development Goals (SDGs). NbS are ready to scale now, allowing for immediate action, and are relatively inexpensive compared to engineered carbon capture and storage methods. 

On the other side, over-reliance on engineered solutions can be costly and restrictive, making it essential to recognize the broader benefits of NbS. Direct Air Capture (DAC) demand high energy, potentially increasing carbon emissions, and may have negative ecological impacts before extensive research is conducted. Besides, carbon reductionism can become increasingly binding, limiting the long-term viability of most technical solutions. A market-driven approach that values the core benefits and structural strengths of NbS will help ensure a more balanced allocation of capital.

[![Previews investors' guide.jpg](https://backoffice.reforestaction.com/uploads/Previews_investors_guide_750726efad.jpg)](https://info.reforestaction.com/guide-2-cs-social-media-en)

**Are you interested in investing in a high-quality nature-based carbon removal project? [Download our investors’ guide](https://info.reforestaction.com/guide-2-cs-social-media-en) to find out Why and how to build your offset strategy now with nature-based carbon removals.**

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3 reasons to plan your offset strategy today with nature-based carbon removals 

**Scaling up investment to meet growing demand**

The Voluntary Carbon Market (VCM) is evolving rapidly as it scales. With ESG regulations tightening, Paris Agreement Article 6.4 mechanisms advancing, and CORSIA entering its first mandatory phase, 2025 marks a critical turning point. These developments signal growing confidence but also mounting pressure. Experts forecast that while [demand for high-integrity credits will rise sharply, supply will remain constrained](https://www.reforestaction.com/en/magazine/three-reasons-to-plan-your-offset-strategy-today) unless investments increase significantly to support project development. As we move toward 2030, global demand is expected to outstrip supply, pushing up prices and reducing availability, especially for high-quality credits, which already represent less than 10% of the market*. 

**Nature-based removals matter now**

Corporate buyers are increasingly prioritizing premium credits, and Nature-based Solutions (NbS) are a key focus. Since 2018, nearly USD 11 billion has been committed to nature-based CDR*, with 60% going to forest-based projects. Major buyers like Microsoft and Meta have already secured large offtake agreements to meet their 2030 targets. This underlines confidence in NbS, but more investment is essential to scale solutions to the billions of tons required for 1.5°C alignment.

_*Source: Carbon Direct, 2024 State of the Voluntary carbon Market_

[![Climate solutions Overview 2_schema4.jpg](https://backoffice.reforestaction.com/uploads/Climate_solutions_Overview_2_schema4_523401adaa.jpg)](https://info.reforestaction.com/guide-2-cs-social-media-en)

**Investors must now recognize that waiting for perfect conditions means missing today’s opportunity to shape tomorrow’s solutions. Unlocking the full potential of nature-based CDR requires proactive, long-term financial and technical support across all phases of project development. Below are the key levers to invest without delay and lock in both the volume and price of your carbon credits.**

## LEVER #1 Pre-purchasing ex-ante carbon credits 

As demand for high-quality carbon projects accelerates, sustainability leaders must proactively manage future risks related to credit availability and pricing. At the same time, project developers require early financial support to launch and scale impactful initiatives while signaling market stability.

Offtake agreements are legally binding contracts in which buyers commit to purchasing a specified volume of carbon credits at a fixed price over a defined period. They emerging as strategic tools that serve both sides. Whether structured with or without prepayment - which can provide crucial early-stage funding for project development - these agreements align with long-term climate strategies. 

**Strategic advantages of offtake agreements:**

- **Securing quality and price stability:** Offtake agreements help manage supply and price risks, ensuring buyers secure high-quality, verifiable credits at competitive rates.

- **Mitigating operational risk:** Offtake agreements shield buyers from project risks. If the project fails to deliver the expected credits, the buyer pays nothing. 
 
- **Unlocking new supply:** By helping project developers attracting early-stage funding, offtake agreements accelerate the growth of high-quality carbon credit supply. 

## LEVER #2 Investing in a nature-based CDR project

Significant time and resources go into project selection and due diligence. An alternative is direct investment in carbon projects, funding their development from the outset. For example, a company seeking a large supply of high-quality NbS credits could invest in an early-stage reforestation project, financing its initial phases while securing all credits generated by the project in the future. 

**The value proposition of project investment:**

- **Securing exclusivity and priority:** For companies seeking large volumes of carbon credits, investing in a project can grant exclusive access to a guaranteed supply, often at a significantly lower price*.
 _*Compared to market forecasts for the coming years_
 
- **Influencing project development:** Investing in a project fosters a closer relationship with the project developer, allowing buyers to actively collaborate on project design while aligning it with their sustainability goals.
 
- **Creating added value and new revenue opportunities:** By securing carbon credits at a lower price, buyers may have the option to sell them later at a profit, or to use them to finance the monitoring phases of the project. This is referred to as self-financing. 

**Integrating direct investment and offtake agreements into the project development curve**

[![Climate solutions Overview 2_schema7.jpg](https://backoffice.reforestaction.com/uploads/Climate_solutions_Overview_2_schema7_aa29a7cdf5.jpg)](https://info.reforestaction.com/guide-2-cs-social-media-en)

## LEVER #3 Spreading risk through a portfolio-based carbon strategy

Diversifying a company’s carbon credit portfolio is a key strategy for managing risk. By spreading investments across multiple nature-based projects - varying in methodology, geography, carbon removal potential, and socio-environmental core benefits - companies can reduce exposure to risk while maximizing overall impact. Taking a long-term approach to portfolio construction allows companies to allocate funds strategically, while integrating the benefits of both offtake purchases and project investments.

[![Climate solutions Overview 2_schema8.jpg](https://backoffice.reforestaction.com/uploads/Climate_solutions_Overview_2_schema8_b401e4d450.jpg)](https://info.reforestaction.com/guide-2-cs-social-media-en)

In a rapidly evolving carbon market, businesses must anticipate and integrate carbon removals within their strategy from the outset. Waiting until emissions reductions alone are no longer sufficient can leave companies exposed to rising costs, regulatory pressure, and supply constraints. Besides, high-quality nature-based projects take years to develop, with many requiring 5–10 years before issuing credits. Delayed action increases the risk of limited access to premium carbon credits. 

**By building a forward-looking multi-year strategy and integrating offtakes agreements or project investments into their sustainability strategy, organizations can enhance long-term planning, budgeting accuracy, and potentially achieve significant cost savings on carbon removals.**

[![Previews investors' guide.jpg](https://backoffice.reforestaction.com/uploads/Previews_investors_guide_750726efad.jpg)](https://info.reforestaction.com/guide-2-cs-social-media-en)

**Are you interested in investing in a high-quality nature-based carbon removal project? Download [our investors’ guide](https://info.reforestaction.com/guide-2-cs-social-media-en) to find out Why and how to build your offset strategy now with nature-based carbon removals.**



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How to invest smart and secure high-quality CDR at the right price?

**While [COP 16](https://www.un.org/sustainabledevelopment/blog/2024/11/biodiversity-cop-16-important-agreement-reached-towards-goal-of-making-peace-with-nature-2/), held in Colombia in 2024, reiterated the need for monitoring, capacity building and the inclusive participation of indigenous peoples, local communities and women in ecosystem restoration projects, Reforest'Action designs its projects with and for the people who will benefit in the long term, via a structured process of community inclusion and empowerment throughout the life of the projects.**

![Schema-communautes-EN.png](https://backoffice.reforestaction.com/uploads/Schema_communautes_EN_5b55778ed3.png)

## Analyze the socio-economic context before launching the project

### Developing a theory of change

Prior to the development of a certified project, Reforest'Action conducts an in-depth analysis of the local context in order to identify salient social and economic issues and how the project might address them over the long term. To do this, we apply the UN's Theory of Change method, which aims to explain how a project is expected to lead to a specific development change through a cause-and-effect analysis based on observed indicators. 

Based on the local issues identified, Reforest'Action then selects criteria for assessing the project's impact on biodiversity, climate, the soil-water system and local communities, in order to set priorities in project design from the outset.

### Selection and prioritization of socio-economic evaluation criteria

Among these impact assessment criteria, the socio-economic criteria, which directly concern local communities, are grouped into 8 categories and indicate the estimated impact of the project on: 
- **Agriculture** (food safety, food security, food production, support for agriculture)
- **Water conservation** (water safety, water availability)
- **Income generation** (direct and indirect income, economic sustainability)
- **Education and training** (education and awareness-raising for young people and adults, training, contribution to the development of research and innovation)
- **Improved living conditions** (involvement and empowerment of people, equitable access to social and economic benefits, ensuring decent working conditions, improving the living environment)
- **Provision of non-food products** (wood, medicinal products, other non-food products)
- **Inherent value of the forest** (cultural and/or spiritual value, recreational service and/or landscape asset)
- **Air quality** (freshness of air, reduction of air pollutants and airborne allergens).

Reforest'Action's criteria selection method is specific to each project, and is based in particular on The Road to Restoration reference framework co-published by the WRI and the FAO. Relevant criteria are selected and prioritized according to :
- **the project's objectives**, in order to steer the project's performance and the achievement of the impacts estimated at the time of its design;
- **the project's potential risks**, to anticipate and mitigate social and economic risks in particular; 
- **the needs of the company financing the project**, notably in terms of reporting and according to its targeted objectives, linked to its activities and value chains.
- **the requirements of certification frameworks**, in order to collect the data needed for reporting to international carbon standards.


### The example of the Avé Ga project in Togo

The objectives of the Avé Ga project in Togo were defined thanks to an in-depth study of the local context and preliminary consultations with communities, even before the project began. The development of a theory of change enabled Reforest'Action to identify multiple local issues that have a direct impact on local populations. 

The project area is faced with environmental problems, particularly due to the reduction in forest cover. This is due to the practice of slash-and-burn farming, as well as unregulated logging for domestic use or resale. These practices lead to soil erosion and degradation of arable land, resulting in lower agricultural productivity and increasingly difficult supplies of firewood and timber for local populations. Added to this is a context of economic and social insecurity, insofar as local sources of employment are limited to traditional agriculture. The villages affected by the project also lack infrastructure, passable roads and limited access to water - all factors that have a direct impact on local livelihoods.

In its preliminary design, the Avé Ga project involves setting up agroforestry systems based on the introduction of fertilizer and fruit trees, in order to reverse the process of soil degradation and establish sustainable, resilient farming systems. In this way, the project is boosting food security for 10,000 families in around 85 villages involved in project activities, and stimulating the local economy by diversifying agricultural production and creating local value chains, generating additional income for local people and developing agricultural cooperatives. In addition, guided by local development committees, each village will be able to select community development projects from a range of activities proposed to them (creation of cooperatives, initiatives to support livestock breeders, etc.). These local projects will contribute to improving their livelihoods.

Villages and communities are thus at the heart of the Avé Ga project. The preliminary design will be validated with local stakeholders during the project preparation phase, prior to the start of operations scheduled for 2026.

![Togo-1.jpeg](https://backoffice.reforestaction.com/uploads/Togo_1_f4808303ed.jpeg)

## Establishing and nurturing a quality dialogue with local communities

### Projects designed for and by local communities

As part of the process of certifying projects to an international carbon standard, in particular the Gold Standard, consultation with local stakeholders is mandatory. It consists of identifying and including the communities concerned by the project as early as the preliminary analysis phase, as well as during the project preparation phase. 

Stakeholder mapping identifies and categorizes individuals and groups within local communities and indigenous peoples in the project area, so that they can be considered and involved fairly. The aim is to ensure that everyone has a voice and benefits from the project in a way that is adapted to their issues and needs, whether they are influential members of the community or members of vulnerable minorities, for example.

The preliminary stakeholder consultation consists of interviewing a small sample of people from local communities and indigenous peoples. Its aim is to validate and complete the socio-economic issues and needs identified earlier.

Stakeholder consultation aims to open a dialogue with local communities and indigenous peoples to clarify their needs and the issues they face. To this end, group meetings or individual interviews are organized in the field with the various local stakeholders identified (representatives of communities and local authorities, landowners within the project area, local associations and cooperatives linked to the project's objectives). These stakeholders are consulted by Reforest'Action and the Project Implementer to better understand the context, community expectations and needs, and to help improve the project design and results.

The aim of these processes is to ensure that local populations are involved in the project on an equitable basis, so that it can contribute to improving their environment and living conditions over the long term. They must therefore be able to take ownership of the project in a spirit of empowerment, to help make it sustainable and thus continue to benefit from its long-term impacts.

### Due diligence and grievance mechanism

A due diligence process is carried out systematically upstream of project development, with the aim of identifying and assessing risks, including man-made risks (such as land-use change), natural risks (such as climate hazards), external risks (such as political instability) and internal risks (such as conflicts between stakeholders involved in the project). This tool ensures stakeholder alignment with environmental and social objectives, and reinforces project sustainability.

The voice of the community is also heard throughout the life of the project. In addition to due diligence, a grievance mechanism has been set up to give communities the opportunity to submit anonymous feedback on project implementation, and to report any problems encountered (discriminatory behavior, harassment, poor working conditions, etc.).

### An equitable profit-sharing model

Throughout the life of the project, Reforest'Action's equitable value distribution model ensures that the financial, social and environmental benefits generated accrue to local communities. This approach aims to ensure equity, inclusion and alignment of project impacts with the needs of local stakeholders. The most rigorous carbon standards incorporate these principles into project design criteria.

### The example of the MuLaKiLa project in Rwanda

The MuLaKiLa project is one of the largest community restoration projects in Rwanda, supported by a panel of local and international organizations. Founded on the values of solidarity, equity and autonomy, the collective action promoted by this initiative is based on the generation of measurable socio-economic impacts, for the benefit of farming communities in the country's western province. 

The project design is based on participatory approaches. To achieve this, it is necessary to take into account the economic and social context of Rwanda and its 13 million inhabitants. The second most densely populated country in Africa, more than half of Rwandans live below the international poverty line of $2.15 a day. Given this situation, the environmental value of the sustainable agricultural practices implemented thanks to the project is not enough on its own to engage the population. This is why the MuLaKiLa project makes social issues a major pillar.

In order to co-construct the project, sharing sessions were organized in March 2023 between teams from Reforest'Action, the local Project Implementer and members of the communities associated with the project. Through focus groups, the idea was to get to know the communities, their way of life, their way of using the landscape, but also to understand the challenges they are currently facing. Transcripts of all the discussions enabled us to draw up a list of the communities' needs and expectations, which were taken into account in the project's design.

For example, the integration of agroforestry, native and fruit species into the crops grown by the region's farmers is a direct response to their need for greater food security. Indeed, restoring land degraded by erosion will restore its fertility, leading to increased productivity.

It's thanks to close work with local communities that the MuLaKiLa project is now accepted, understood and supported locally - an essential dimension to the very sustainability of the project, and to its creation of the expected benefits.

![Rwanda-1.png](https://backoffice.reforestaction.com/uploads/Rwanda_1_c6dcdfcb39.png)

## Monitor the project's impact on the local economy and communities

### Building a monitoring plan

The construction of a baseline scenario, which determines what would happen in the absence of the project, and the construction of a project scenario, which details the actions to be taken to meet the impact objectives, apply to all impact indicators, which will be scrupulously monitored through a monitoring plan for a minimum of 30 years. 

The monitoring plan is a fundamental document that describes data collection procedures, the main impact indicators and the steps involved in monitoring and evaluating the project's performance. It must be based on transparent, scientifically validated methods, cover key indicators of multifunctionality and be capable of adapting to changing conditions to best meet the needs of local communities.

### Remote and field impact measurement

Throughout the life of the project, the aim is to ensure that the expected impacts occur as predicted, and that the baselines guiding these estimates remain valid. A combination of field protocols, remote sensing and geomatic tools is needed to monitor the stability and health of ecosystems and the impact of the project on the environment (biodiversity, climate, soil and water), while remote data collection and on-site interviews help to assess the impact of the project on local communities.

The socio-economic data collected remotely by Reforest'Action aims to track the number of project beneficiaries, the percentage of women in this population, the number of training courses provided to communities, the number of jobs created and the level of additional income generated. These “performance” indicators are common to many projects, and meet the reporting needs of contributors wishing to highlight the project's overall socio-economic impact.

These remotely acquired data are enriched by field missions carried out by Reforest'Action, during which the populations concerned by the project are consulted via individual or group interviews (focus groups) to monitor the evolution of the project's socio-economic impacts. The information gathered during these interviews is both quantitative (income levels of the communities concerned by the project in relation to the country's median income, volume of annual harvests, etc.) and qualitative (beneficiaries' satisfaction with the project and its design, match between the project's contributions and the needs of the populations, etc.). They complement the impact assessment by providing details on the integration of the project and how it responds to the socio-economic issues identified.

Recommendations to improve the project's socio-economic benefits can be made by Reforest'Action throughout the life of the project when a gap or weakness is identified. Adaptive management measures can also be implemented to optimize socio-economic benefits.

### The example of the Kuzuko project in South Africa

The Kuzuko project, which aims to restore over 5,000 hectares of degraded former grazing land to allow the native biodiversity of these ecosystems to return, is an example of how a project certified by an international carbon standard can improve the living conditions of human communities. 

The project is located in a South African province with a poverty rate of 48% and an average unemployment rate of 45%, where the majority of the population depends on seasonal or temporary work. In some rural communities close to the project site, the unemployment rate is as high as 85%.

The deployment of the Kuzuko project employed over 300 people, dedicated to the various implementation activities. Because these workers come from isolated communities up to 70 kilometers from the project area, high-quality infrastructure has been set up near the Kuzuko reserve to provide them with free accommodation and catering, thus avoiding long journeys between their homes and the project area. These workers are paid double the South African minimum wage. They also receive training as part of the project, enabling them to be re-employed on future projects by the local partner or other players. Impact is measured in terms of the number of people benefiting from job creation and the associated wages, as well as the training provided to workers.

The social benefits of the Kuzuko project also extend to the younger generation, as the project is funding two elementary school close to the reserve, which were in danger of closing before the project was set up due to a lack of funds. Today, the funds will be used to restore the dilapidated buildings and improve infrastructure, including the construction of wells and rainwater tanks, and to provide schoolchildren with quality learning materials such as books and computers. The funds donated to these schools thanks to the project will thus help change the life trajectory of schoolchildren by helping to teach them, from an early age, the value of natural ecosystems and biodiversity.

![Kuzuko-1.png](https://backoffice.reforestaction.com/uploads/Kuzuko_1_bf9697cee2.png)

**Local communities and indigenous peoples are at the heart of the projects developed by Reforest'Action, which aim to improve their quality of life and the sustainability of their production and ecosystems. Their involvement, right from the project design phase, is therefore essential to ensure that the restoration activities implemented are in harmony with the local socio-economic landscape, and provide appropriate and sustainable benefits to the populations concerned, far beyond carbon sequestration alone.**

**Reforest'Action also offers a socio-economic impact monitoring approach for all types of forest and agroforestry ecosystems, and for all types of project, whether or not certified by an international carbon standard. Eventually, these results will be reported within our MRV platform dedicated to project financiers, to provide them with key performance indicators and impact data, facilitating investment monitoring and reporting required by certification frameworks such as the CSRD.**

**Are you a company looking to invest in Nature-based Solutions and benefit from a tool that enables you to demonstrate the socio-economic impacts generated by these projects? [Contact one of our experts to discuss your needs.](https://www.reforestaction.com/contact)**

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How to include local communities to develop an adapted and sustainable project?

**From a mango tree planted in Senegal by Stéphane Hallaire in 2010, Reforest'Action was born, a visionary company dedicated to turning crowdplanting into a genuine lever for civic action. Fifteen years later, thanks to our ability to innovate and adapt, our experience in the field, and the trust of more than 3,600 companies, we are pursuing our mission to regenerate forest and agroforestry ecosystems on a large scale in the face of heightened global environmental challenges. To mark our anniversary, rediscover the history of this collective adventure!**

![RA 2018.png](https://backoffice.reforestaction.com/uploads/RA_2018_1c487a6a6d.png)

## Reforest'Action, a pioneer in crowdplanting 

### The revelation of the Senegalese mango tree
In July 2010, Stéphane Hallaire traveled to Senegal and discovered a reforestation project. He planted his first tree, a mango. It was a revelation. On his return to France, he left his job and founded Reforest'Action. Every day, at lunchtime, Stéphane would take a walk in the forest and reflect on his strategy. That's how the idea of crowdplanting was born, what if everyone could plant the tree they were financing online? In October 2010, the first Reforest'Action website was launched.

### Reforest'Action gains the trust of companies 
The first companies soon put their trust in Stéphane and Reforest'Action, and financed the planting of thousands of trees in Senegal. To develop new projects, Stéphane traveled to Peru in 2011 and India in 2012. The following year, new partnerships were formed in Guatemala and Haiti. From its small office in Rueil Malmaison, Reforest'Action continued to expand the scope of its action in favor of forests.

### Reinventing ourselves to keep going
Despite these initial successes, the geographical distance between reforestation projects and French companies resulted in a significant drop in business. But Reforest'Action succeeded in reinventing itself by launching, in 2014, the development of forestry projects in France, as close as possible to companies. It was the innovation they had been waiting for, sparking renewed enthusiasm and engagement.

### Celebrating the first great successes
In 2015, Reforest'Action celebrated its fifth anniversary and was selected as a winner of the French Environment and Energy Management Agency’s “Investments for the Future” program. At the end of 2016, Reforest'Action reached the milestone of one million trees planted worldwide, thanks to the support of over 1,000 companies and 50,000 citizens. In 2017, new members joined the team. Forestry projects continued to spring up across Europe, and also in Morocco and Indonesia. That same year, Reforest'Action launched a new website to more widely include companies and citizens in support of forests.

![RA-2022.jpg](https://backoffice.reforestaction.com/uploads/RA_2022_c97ada15f9.jpg)

## A strong growth driven by our commitment and expertise

### Citizens join forces with Reforest'Action
2019 marked a turning point in Reforest'Action's development. New projects were launched both internationally and within Europe. Reforest'Action created the Month of the Forest, whose first edition, held in March 2019, reached 7 million people in France and contributed to growing citizen momentum. From very small businesses to large corporations and medium-sized companies, many became contributors to our work. By the end of 2019, Reforest'Action had 19 employees, twice as many as the year before.

### Pandemics and resilience
2020 marked the tenth anniversary of Reforest'Action, 10 years dedicated to the challenges and benefits of reforestation, 10 years of discovery and professionalization, and 10 million trees planted. Despite a planting season impacted by the COVID-19 pandemic, it was an exceptional year, with strong and rapid growth, new offices, a dozen new recruits to strengthen the team with diverse talents, and the creation of a global network of Project Officers that allowed us to deploy our expertise as close as possible to the areas where we operate and to our local project leaders.

### International recognition of our work
As co-initiator of the Global Forest Summit in 2021 and speaker at the General Assembly of the United Nations Forum on Forests, our founder Stéphane Hallaire has helped strengthen global multi-stakeholder dialogue for forest protection and restoration. He also plays an active role in the Circular Bioeconomy Alliance, founded by King Charles III as part of the Sustainable Markets Initiative. In 2021, as the UN launched the United Nations Decade for Ecosystem Restoration and emphasized the need to triple investment in Nature-based Solutions by 2030 to respond effectively to environmental crises, Reforest'Action set the goal of planting or preserving 1 billion trees by that deadline.

![RA-2024.png](https://backoffice.reforestaction.com/uploads/RA_2024_c36552c0a2.png)

## New strategic pillars

### Voluntary carbon market & regenerative agriculture
Starting in 2022, Reforest'Action embarked on a new chapter in its history. Recognizing that the voluntary carbon market is a major source of funding needed to achieve climate objectives, we are accelerating the development of high-quality certified projects designed to deliver strong impacts on climate, biodiversity and communities. We prioritize sequestration projects that meet the highest international standards. These projects, which are more complex and take longer to develop, more clearly demonstrate the long-term benefits of carbon sequestration. Our first certified projects are now underway in Brazil, South Africa and Rwanda.
As an expert in agroforestry, we also develop regenerative agriculture projects, either within a company's value chain or beyond, enabling them to take action to regenerate living systems while addressing specific or sectoral challenges.

### Impact monitoring and R&D
Thanks to the development of a hub dedicated to impact and R&D, we are building a comprehensive system for information and data analysis related to forest and agroforestry ecosystems and their benefits for climate, biodiversity, the soil and water systems, and communities. This global approach to impact management, which is unique in the market, is backed by 15 years of experience, scientifically validated methodologies and technological tools. It is supported by the launch of a digital MRV platform, which enables our teams to collect and analyze reliable, verifiable data on project implementation, monitoring and impact measurement, and to deliver key indicators to the companies that finance these projects.

### Large-scale investors
The company's growth continues. In 2024, we welcomed investors blisce/ and Eiffel Essentiel to accelerate the development of our impact monitoring technology and the deployment of large-scale certified natural ecosystem restoration projects. In 2025, Reforest'Action has more than 90 employees, including around ten Project Officers based close to the projects in the field.
Since 2010, more than 1,650 projects have been implemented across 45 countries, covering over 35,000 hectares, thanks to funding from more than 3,600 companies.

**With 15 years' experience, Reforest'Action is now a recognized and trusted player in Nature-based Solutions, thanks to its expertise in ecosystem restoration and its collaborative approach with local partners. The rest of the story is being written with you, contact us!**

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Reforest'Action: 15 years of commitment and innovation, serving the natural world

## NAVIGATING 2024: Market challenges and key takeaways 

In 2024 investments in the VCM slowed as investors awaited clearer signals. Concerns over the effectiveness of Carbon Dioxide Removal (CDR) projects, especially avoidance projects like REDD+, fueled skepticism, impacting the entire Nature-based Solutions (NbS) market. According to SBTi (Feb 2024), concerns about carbon credit quality remained a major deterrent for companies. Yet, NbS remain critical, accounting for one-third of necessary climate mitigation (data source: UNEP).

Meanwhile, new initiatives emerged to strengthen VCM governance. The Integrity Council for the Voluntary Carbon Market (ICVCM) implemented its 10 Core Carbon Principles (CCPs), while SBTi clarified its Beyond Value Chain Mitigation (BVCM) guidelines and UN-approved crediting mechanisms (Article 6.2 and 6.4) made progress. These frameworks shape a high-integrity VCM, for both supply and demand.

**Given this landscape, investors should prioritize securing high-integrity carbon credits by evaluating projects individually and selecting those that adhere to the most rigourous integrity standards.**

**To identify high-integrity projects, download our [guide](https://info.reforestaction.com/factsheet-1-FR) and find out which criteria to include in your investment strategy.**

## HIGHLIGHT #1 Core benefits: Projects that tick all the boxes

When investing in a nature-based CDR project, evaluate its multifunctionality. High-integrity projects not only create carbon sinks but also maximize positive impacts on communities and ecosystems, known as “core benefits”. NbS cover a range of project types, such as Afforestation, Reforestation, and Revegetation (ARR), Agroforestry, Improved Forest Management (IFM), Improved Agricultural Land Management (IALM), and Wetlands Restoration and Conservation (Blue Carbon). These projects should deliver long-lasting and multifunctional benefits across biodiversity, community livelihoods, and soil-water system improvements. 

![Core benefit community livelihoods High Integrity Project.jpg](https://backoffice.reforestaction.com/uploads/Core_benefit_community_livelihoods_High_Integrity_Project_f0841b1022.jpg)
_Beneficiary farmers of the MuLaKiLa project in Rwanda, which was developed by Reforest'Action, attending training as part of the project_ 

The question everyone is asking #1

**Do international carbon standards assess core benefits?** Leading carbon standards like the Verified Carbon Standard (VCS) and Gold Standard require projects to demonstrate measurable contributions to at least three Sustainable Development Goals (SDGs). However, for more in-depth verification, investors may consider additional certifications like the CCB Standards from Verra.

## HIGHLIGHT #2 Additionality and conservativeness: A winning combination 

Additionality is a critical factor, as carbon removals must not occur without carbon finance. The criteria for proving additionality vary across standards but generally require demonstrating that VCM funding is essential for the project’s viability. Conservativeness is equally important and relies on two factors:

**1. Baseline scenarios:** Establishing what would happen in the absence of the project, including climate, biodiversity and community impact baselines, ensuring alignment with your objective of investing in projects that deliver multifunctional core benefits.
		 
**2. Carbon quantification:** Ensuring that the number of credits issued accurately reflects actual removals while preventing overstatement. Adopting a reasonably conservative approach is essential for upholding the integrity of the VCM.

The question everyone is asking #2 

**Do forest-based CDR projects meet additionality and conservativeness criteria?** Forests are among the most effective carbon sinks. With decades of scientific research backing their carbon sequestration potential, their removals can be modeled and verified with high accuracy. Deforested or degraded lands provide clear baselines, strengthening additionality assessments.

## HIGHLIGHT #3 A commitment to transparency, fairness and traceability

Strong governance is essential for high-integrity carbon removal projects. Key aspects include:

- **Full transparency:** Ensuring clear disclosure of decision-making processes
- **Robust benefit-sharing:** Ensuring fair distribution of financial and social benefits
- **Enhanced traceability:** Ensuring long-term monitoring of carbon credit transactions
- **Third-party validation and verification:** Ensuring the achievement of claimed emission removals and other targets

These four factors are critical to maintaining the overall quality of issued carbon credits, ensuring the consistency and credibility of the VCM. 

The question everyone is asking #3 

**How can fair value distribution be ensured?** Benefit-sharing guarantees that financial, social, and environmental project benefits effectively reach local communities, indigenous peoples, and landowners. This approach aims to ensure fairness, inclusion, and alignment of incentives with the needs of local communities. Trusted carbon programs incorporate these principles into project design documentation.

## HIGHLIGHT #4 Monitoring and reporting: Proof is in the impact

Monitoring evaluates whether a project successfully meets its carbon removal and core benefit targets. It ensures that expected impacts are taking place as planned and that the baseline assumptions guiding these estimations remain valid over the project’s lifetime. A combination of field protocols, remote sensing, and geomatics tools is needed to monitor the stability and health of ecosystems, as well as their impacts on nature and local communities. 

![Core benefit biodiversity High Integrity Project.jpg](https://backoffice.reforestaction.com/uploads/Core_benefit_biodiversity_High_Integrity_Project_36152c2e6b.jpg)
_The MuLaKiLa project in Rwanda is designed to improve connectivity between two native forests, creating ecological corridors useful for birds. The connectivity matrix is therefore an indicator that will be monitored over time._ 

The question everyone is asking #4 

**What does a third-party validated monitoring plan tell us?** A monitoring plan is a fundamental document that outlines the procedures for data collection, key impact indicators, and steps to track project performance. It must be based on transparent, scientifically validated methods, cover multifunctional key indicators, and be adaptable to changing conditions. 

## HIGHLIGHT #5 Managing risks: Mitigating and sharing the load

While permanence is a key criterion in nature-based large-scale project development, the most important takeaway is that eliminating risk entirely is impossible. Instead, understanding the in-the-field risks is essential, as these factors shape project durability, the certainty of field impacts and investment valuation. Success lies in accepting these variables and focusing on managing and anticipating them effectively, with a strong emphasis on transparency. 

The question everyone is asking #5 

**Can in-depth due diligence actually help reduce risk?** Yes. Due diligence is a critical tool for identifying and assessing risks, including human-induced risks (e.g. land use change), nature-induced risks (e.g. climatic hazards), external risks (e.g. political instability) and internal risks (e.g. key person risk). By ensuring transparency and alignment with environmental and social goals, due diligence strengthens investor confidence and secures project sustainability.

### What to remember: two key takeaways to keep you on track

**1) Invest in projects that meet the highest quality standards for climate, nature, and communities.** Only best-in-class projects can truly support your corporate climate strategy, while strengthening market standards and ensuring real climate impact with minimal risk. 

**2) Contribute to positive market dynamics to restore confidence in the VCM.** All stakeholders should align to uphold transparency, traceability, fair value distribution, and inclusive decision-making to drive meaningful climate action. Unlocking investment in high-integrity projects also requires risk-sharing financing frameworks backed by market players.

**Are you interested in investing in a high-quality nature-based carbon removal project? Download our [guide to find out more about the key criteria](https://info.reforestaction.com/factsheet-1-EN) you should consider before investing, or [contact our team of climate experts.](https://www.reforestaction.com/en/contact)**

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Nature-based carbon removals: How to identify high-integrity projects? Reforest’Action’s insights 

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At Bonnier Books UK, we believe that every book matters. We love to publish stories and content that open our eyes to new perspectives and bring us closer together. We offer a nurturing home for our authors, illustrators and brand partners, publishing bestselling books for readers and listeners everywhere. We know that fantastic stories can come from anywhere and our purpose is to bring them to as wide an audience as possible, a simple ethos that has led to us becoming one of the country’s leading publishers. The offspring of Bonnier Books, a family-owned world publisher headquartered in Sweden, we are inspired by a rich literary heritage but not bound by convention. We think in generations rather than quarters, and strive always to operate in an open, curious way that contributes to the future of the planet and its people. As a climate-neutral publisher we are an active participant in the Science Based Target initiative, committed to a strategy to limit global warming to 1.5 °C. Bonnier Books UK is a member of the Independent Publishers Guild (IPG).

BONNIER BOOKS UK

Find out more about what Bonnier Books UK is doing to turn the page on climate change here.

Thinking in generations, not quarters

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Amikinos est une petite entreprise familiale française ayant pour but de proposer les croquettes les plus saines possibles pour les chiens et chats. Nous partons du principe que pour qu'une croquette soit la plus saine possible, elle doit être naturelle et se rapprocher le plus possible de ce que les chiens et les chats mangent à l’état sauvage. Autrement dit, une croquette riche en viande, sans céréales, et avec le moins de glucides possible.

AMIKINOS

Restaurer les écosystèmes terrestres à grande échelle en recréant les meilleures conditions pour leur permettre d’être stable dans la durée dans un contexte climatique et sociétal en pleine transformation.

En savoir plus sur la mission de Reforest'Action

Grâce à ses clients, Busquets France a planté plus de 80 000 arbres avec Reforest’Action depuis 2012\. Nos cartes de vœux fabriquées à partir de papier recyclé ou issu de forêt durablement gérées et nos objets publicitaires éco-conçus s’engagent pour la neutralité carbone. En effet, pour chaque carte ou objet publicitaire acheté, 1 arbre sera planté en France et dans le monde. Dans un monde qui change, nous avons pour ambition de vous aider à communiquer de manière positive afin de laisser un avenir plus vert à nos enfants !

BUSQUETS FRANCE

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Our online technology gives you easy access to better research methodologies so you can test more, learn more, and ultimately make better decisions about the ads and innovation you take to market.

ZAPPI

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Depuis 2016, le groupe Biosanté Editions édite des revues et des programmes de formation dédiées à la santé naturelle. En s'entourant de médecins, de pharmaciens, de naturopathes et de professionnels de la santé alternative, Biosanté Editions veut aider les gens à améliorer leur santé grâce à une information de qualité accessible à tous.

BIOSANTE EDITIONS

Permettre à chacun d'avoir un impact positif sur le monde, un arbre à la fois : telle est la vision de Reforest'Action!

En savoir plus sur Reforest'Action

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Calderys is a leading global provider for industries operating in high-temperature conditions. The Group specializes in thermal protection for industrial equipment with a wide range of refractory products and advanced solutions to enhance steel casting, metallurgical fluxes, and molding processes. With a presence in more than 30 countries and a strong footprint in the Americas through the brand HWI (HarbisonWalker International), Calderys’ international network of experts ensures an end-to-end offer with tailored services. Drawing on over 150 years of experience, Calderys supports its customers in their energy transition needs. The Group counts 5,800 employees and contractors and 50 plants on five continents.

CALDERYS FRANCE

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Talan est un groupe international de conseil et d’expertises technologiques, présent sur cinq continents. Depuis plus de 20 ans, Talan ses clients dans leur transformation, en s’appuyant notamment sur les leviers technologiques. Le Groupe met l’innovation au cœur de son développement et intervient dans les domaines liés aux mutations technologiques des grands groupes.

TALAN CORPORATE

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Amundi est le premier groupe de gestion d’actifs en Europe et l’une des dix premières sociétés internationales. Plus d’1 800 milliards d’euros d’actifs sont gérés aujourd’hui par Amundi. La société travaille avec plus de 100 millions de clients particuliers, institutionnels et entités gouvernementales dans le monde. Le groupe est présent dans plus de 35 pays d’Europe, d’Asie Pacifique, du Moyen-Orient et des Amériques. Sa culture entrepreneuriale est centrée sur le client et l’esprit d’équipe. Le groupe possède une gamme complète d’expertises spécialisées dans les taux, les actions, les actifs réels et alternatifs, la gestion multi-actifs et les solutions de trésoreries sur les marchés publics et privés.

AMUNDI ASSET MANAGEMENT

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Inddigo œuvre depuis plus de 35 ans aux cotés des acteurs publics et privés dans leur transition, de la stratégie à la mise en œuvre, grâce à la diversité de ses domaines d’activités et à une approche systémique pour répondre aux enjeux complexes des territoires. Entreprise de conviction, indépendante et innovante, société à mission depuis 2021, Inddigo regroupe plus de 400 collaborateurs dans 16 implantations en France métropolitaine et dans les Caraïbes.

INDDIGO

Découvrez les engagements et résultats d’Inddigo dans son rapport RSE. 

Une entreprise de convictions

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Salesforce est la Customer Company. Depuis 1999, elle aide les entreprises, quels que soient leur taille et secteur d’activité, à développer une véritable culture du client. En conjuguant Data, IA, CRM et Confiance, les utilisateurs des solutions de Salesforce sont en capacité d’offrir des expériences clients optimales à chaque interaction. Son portefeuille de produits repose sur une plate-forme unique et intégrée, Salesforce Customer 360\. Cette plate-forme permet de rassembler toutes les équipes d’une entreprise autour du client et les aide à innover grâce à l’automatisation et aux outils de programmation low-code. La société propose des technologies avancées (cloud, automatisation, analytique, collaboration en temps réel) pour aider les entreprises à accélérer leur transformation numérique, améliorer l’expérience de leurs utilisateurs (clients finaux ou collaborateurs) et les accompagner vers une croissance durable. Derrière chaque réussite d’un client de Salesforce se cache les Trailblazers, une communauté mondiale, désireuse de faire profiter les entreprises et plus largement la société des dernières innovations technologiques.

Salesforce est bien plus qu’une entreprise leader dans le domaine du CRM et de l’IA : c’est une plate-forme pour le changement, guidée par ses valeurs — la confiance, le succès client, l’innovation, l’égalité et le développement durable — et reconnue pour ses actions philanthropiques, ses innovations et sa culture d’entreprise forte. https://www.salesforce.com/fr/company/news-press/press-releases/2024/06/240626/

SALESFORCE FRANCE

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Google Cloud est une nouvelle approche du cloud, avec des solutions d’intelligence artificielle, une infrastructure et des outils de développement, de données, de sécurité et de collaboration, conçus pour le présent et pour l’avenir. Afin d'accompagner les entreprises et institutions dans leur transformation numérique, Google Cloud offre un ensemble performant de solutions d’IA, entièrement intégré et optimisé, grâce à son infrastructure mondiale, des puces sur mesure, des modèles d'IA générative, une plateforme de développement, ainsi que des applications alimentées par l'Intelligence Artificielle. Google Cloud est le partenaire technologique de confiance d’organisations dans plus de 200 pays et régions.

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Nous nous sommes fixé un objectif ambitieux d'atteindre zéro émission nette sur l'ensemble de nos opérations et de notre chaîne de valeur d'ici 2030. Nous partageons des technologies, des méthodes et des financements pour permettre aux organisations du monde entier de passer à des systèmes durables et à faible émission de carbone.

Google Cloud s'engage pour la planète

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Éveiller tous les talents de votre enfant, c'est notre projet depuis 1966! Bayard et Milan accompagnent vos enfants dans leur vie dès leur plus jeune âge. Notre équipe de déléguées est présente sur chaque continent pour répondre aux mieux aux attentes de nos fidèles lecteurs. Vous retrouverez les coordonnées de nos déléguées sur http://monde.bayard-milan.com/

BAYARD PRESSE

Bayard et Milan, sont disponibles à l’international pour que nos jeunes abonnés puissent continuer la lecture de leurs magazines préférés !

La communauté Bayard-Milan monde

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Check & Visit est une startup de la Proptech qui s’adresse aux professionnels de l’immobilier et aux propriétaires bailleurs. Nous sommes la première plateforme d’état des lieux certifié RGS\* à la demande. Concrètement, nous organisons et réalisons des états des lieux certifiés RGS\* avec photos.

CHECK  AND VISIT

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Centifolia® est une marque française du Laboratoire Science et Nature. Créée dès 1983, elle propose des soins cosmétiques certifiés biologiques. Elle est fondatrice du concept de la cosméto-botanique , développé grâce à l’observation scientifique des plantes. L’expertise du Centre de Recherche Centifolia® se concentre sur les actifs vitaux des végétaux et étudie leur transposition aux besoins de la peau. Le bien-être et le respect des individus est au cœur de ses préoccupations, comme le respect de la nature et de l’environnement.

CENTIFOLIA

Conscients de notre responsabilité quant à la réduction des déchets, nous construisons une stratégie durable de nos emballages.

Vers un emballage responsable

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Née en 2011, Allocab est la plateforme qui révolutionne le transport urbain des professionnels et des voyageurs d’affaires. La mission d’Allocab est de faciliter l’organisation du transport des collaborateurs ou des clients des entreprises, par VTC, taxi ou moto-taxi. Premier réseau de chauffeurs en France avec 10.000 villes, 110 gares et 60 aéroports déployés, l’assurance d’une arrivée à l’heure et d’un transport de qualité sont les promesses de la plateforme Allocab Pro. 

ALLOCAB.COM

Nous agissons quotidiennement. La lutte pour l’environnement relève de notre responsabilité à tous. Vous pouvez agir à nos côtés ! 

Allocab pour l’environnement 

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### Climate pathway: a strategic priority for businesses

A robust climate strategy helps manage risks (regulatory, financial, and reputational), create value (through differentiation and innovation), and prepare the company for the inevitable transition to a low-carbon economy. 

### Anticipate and seize opportunities

Long-term investments in high-quality carbon credit projects through reforestation or agroforestry enable companies to:  

### High-Quality, High-Impact Projects with Minimized Risks

We combine large-scale project expertise with in-house mastery of ecosystem restoration and carbon asset development, delivering the highest-quality projects with optimal benefits for biodiversity and communities.

## Projects certified to the highest international standards


### 8 projects underway on 3 continents: 25,000 hectares to restore

### What we do 

- **Project design and carbon credit production:** We develop carbon credit projects from initial assessment and design through to implementation, registration, and commercialization — creating long-term, meaningful value for organizations and communities. 
- **Project structuring and financing:** We structure and design the legal, commercial, and financial components of projects in collaboration with local partners and funders, optimizing risk management and opportunities while developing innovative financial structures tailored to each project. 
- **Project execution:** We apply best-in-class practices to ensure optimal outcomes: in-depth due diligence, risk management, transparency, and the use of advanced tools and processes to enhance project monitoring, decision-making, and impact. 

### Impact Monitoring

**Monitoring project impacts** on climate, biodiversity, and communities by integrating project management expertise, field knowledge, and advanced technology.

- **Field Monitoring**: Regular on-site visits by project teams to assess and measure operational progress.
- **Remote Monitoring**: Real-time tracking of project performance using satellite and LIDAR data, alongside indicators for forest cover, biomass, carbon, and biodiversity.

### Reforest’Action: 15 years experience in NBS

### Read all our articles on carbon projects

Invest in large-scale NbS projects developed by Reforest'Action to secure your carbon strategy while combining economic performance and positive impact.

Financing certified carbon projects (VCS or Gold Standard)

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### Contributing to France’s objectives

The Low Carbon Label means you can contribute locally to global carbon neutrality via projects that are part of the SBTI and Net Zero Initiatives approaches while officially participating in France’s Greenhouse Gas reductions.

### Reforest'Action, the pioneer in developing Low Carbon Label projects

Reforest'Action develops its own low carbon certified projects through its huge network of project promoters in France and via two types of projects: afforestation and reforestation. 

### Specific features of Reforest'Action-developed projects

- Special attention is paid to diversifying tree species: 3 minimum and, on average, 7 per project, preferably mixed, to promote reinforcing biodiversity and resisting hazards and therefore the ecosystem’s stability.
- Conventional tillage is prohibited, which limits the release of carbon into the atmosphere and disturbing soil fauna. 
- Special attention is paid to maintaining and installing leafy borders at plot edges to ensure ecological continuity. 
- A ban on planting intrusive/invasive species.
- Remote and field follow-ups take place up to the 5-year audit.
 

to sustain forests in France with projects certified by the French Ministry of Ecological Transition with high added value on diversity.

Financing projects in France (Label-Bas Carbone)

### Financing Climate Action through Offtake 

An offtake is a contractual agreement to purchase carbon credits in advance from climate projects. It plays a vital role in financing nature-based solutions (NbS), helping accelerate project development by providing financial security. For companies, it offers a range of advantages for achieving climate goals — without exposing them to operational risks. 

### High-quality projects with strong impact and limited risk 

We combine large-scale project expertise with deep in-house knowledge of ecosystem restoration and carbon asset development to deliver top-quality projects that generate maximum benefits for biodiversity and local communities.

Lock in your budget and secure a reliable supply of high-quality carbon credits to support your long-term climate strategy

Buying carbon credits - Offtake

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Chêne sessile (rouvre)

Douglas

Érable sycomore

Châtaignier

Hêtre commun

Bouleau verruqueux

À Saint-Aubin-Routot Rogerville, en Normandie, une friche agricole de 13 hectares située en bordure du Bois de la Côte Rogerville fait l’objet d’un projet de boisement labellisé Bas-Carbone. Créé par le ministère de la Transition écologique et de la Cohésion des territoires en collaboration avec de nombreux partenaires, le Label Bas-Carbone, qui s’applique notamment à des projets forestiers, contribue à la réduction de l’empreinte carbone nationale de la France. Afin de créer un peuplement pérenne et résilient, des essences variées ont été sélectionnées pour la plantation. Le massif en devenir constituera un corridor écologique, lieu de passage privilégié pour la faune. Ce projet permettra le stockage de plus de 3 400 tonnes équivalent CO2 sur les trente prochaines années, contribuant ainsi à l’atténuation du changement climatique.

Supports human well-being, by providing resources, income, education, and supporting recreation and heritage.

Contributes to the mitigation of the greenhouse effect and influences precipitation patterns and the local microclimate.

Preservation of local biodiversity by providing suitable habitats and resources.

Influences the quality and integrity of the soil-water system, and the cycling of water and nutrients.

In Saint-Aubin-Routot Rogerville, Normandy, a 13-hectare agricultural wasteland on the edge of the Bois de la Côte Rogerville is the subject of a Low-Carbon label afforestation project. Created by the French Ministry of Ecological Transition and Territorial Cohesion in collaboration with numerous partners, the Low-Carbon label, which also applies to forestry projects, contributes to reducing France's national carbon footprint. In order to create a sustainable and resilient stand, a variety of tree species has been selected for planting. The future forest will form an ecological corridor, a privileged passageway for wildlife. The project will store over 3,400 tonnes of CO2 equivalent over the next thirty years, thereby helping to mitigate climate change.

Qinglong_Restoration_Project

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Sapin chinois

Févier de Chine

Cyprès funèbre

Pin d'Elliott

Pin rouge de Chine

Cryptoméria

Arbre à huile

Copalme de Formose

In the stony desertification area of southwest China, particularly in Guizhou Province, approximately 3 million hectares of forest lands are undergoing severe degradation due to long-term soil erosion, rendering natural recovery unattainable. To address this ecological crisis, the Restoration and Sustainable Development project in Qinglong County aims to rejuvenate barren forest lands, spanning an area of approximately 20,000 hectares. 

Spearheaded by Guangxi Ruifeng Forestry Development Co., Ltd. and overseen by harry Deng, the project endeavors to implement the project with a goal to plant 30M trees of 8 species (among which 7 are native)  over 5 years.

Objectives:

Restore degraded landscapes by planting native trees, fostering ecological communities, and enhancing biodiversity. 

Generate 530k man days employment opportunities  

Perform training sessions on sustainable landscape management, nursery and plantation skills, and on NTFP

Enhance habitats connectivity